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EPISODES

Bravo’s Lisa Hsia On Keeping Viewers Engaged, 7 Days A Week

Thanks to social media, digital content and the second screen, networks are able to engage television viewers on a new level. At the Beet.TV (...)

Gannett Stations Exploring Tools to Expand Video Views

Gannett-owned local TV stations are exploring ways to extend video views and video advertising into new types of content and beyond the (...)

MediaVest’s Bokor: Interactivity Taking Off With Two Screens & Targeting

Addressable TV, two-screen interactivity and targeted advertising are all possible now, but marketers first need to make sure targeting makes (...)

The Future of Digital Publishing will be via HTML5, not Apps, MIT’s Jason Pontin

While Apps have broad utility, for media publishers, they are not needed as the associated development costs and complexities are unnecessary, (...)

YuMe Taps Booming Growth in Mobile Video Advertising in Europe

COLOGNE - Digital video isn't quite a four-screen proposition yet in Europe, but mobile video is growing quickly in places like the United (...)



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