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The Selfridges Rental Collection Offers Eco-Conscious Luxury at Affordable Prices

Selfridges broadens its audience without compromising on quality by offering consumers the opportunity to rent high fashion pieces at a small (...)

  • Category: CULTURE-ARTS
  • play episode https://cdn1.psfk.com/wp-content/uploads/2020/11/fashion_PSFK-1313x875.jpg

‘Choo Sketch’ Invites Jimmy Choo Fans to Create and Connect

Designer footwear house Jimmy Choo encourages consumers to share their fantasy shoe sketches for the chance to have their design featured in an (...)

  • Category: CULTURE-ARTS
  • play episode https://cdn1.psfk.com/wp-content/uploads/2020/11/choo_sketch_psfk-1326x875.jpg

This Fractional Ownership Startup Brings Young Consumers into the High Culture Marketplace

Thanks to co-ownership startup Otis, investing in premium culture is no longer the exclusive realm of the ultra rich

  • Category: CULTURE-ARTS
  • play episode https://cdn1.psfk.com/wp-content/uploads/2020/11/sneakers_PSFK-1313x875.png

PSFK’s Monthly Roundup Explores Robot Caretakers, Experimental Citizenship, At-Home Fitness Wars & More

From helping consumers own their data to literally insuring happy turkey dinners, these are the points of innovation & activation PSFK's (...)

  • Category: CULTURE-ARTS
  • play episode https://cdn1.psfk.com/wp-content/uploads/2020/11/robot-caretaker-psfk-2-1202x875.jpg

Engaging the New Luxury Consumer

How to adapt sales & marketing strategies to meet consumers' emerging value-driven expectations

  • Category: CULTURE-ARTS
  • play episode https://cdn1.psfk.com/wp-content/uploads/2020/11/luxury_consumer_marketing_psfk-1313x875.jpg

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