P O D C A S T :  NevOn

Neville Hobson’s weblog : commentand opinion on business communication and technology.
Lang English
Category  Web TECH
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For Immediate Release #185: Hey, Google, Play Me Some Content Marketing

The July edition of "The Hobson and Holtz Report" features Neville Hobson and Shel Holtz discussing these stories: Have we hit "peak podcast"? (...)

  • Category: Web TECH
  • play episode https://traffic.libsyn.com/fir/forimmed-185.mp3

Inside PR 544 – Mr Zuckerberg was otherwise engaged

Practical advice for PR practitioners about incorporating SEO in their earned media programs. The Open Government Partnership and the Grand (...)

  • Category: Web TECH
  • play episode http://traffic.libsyn.com/prworks/ipr544.mp3

Circle of Fellows #47: Cracking the Metrics Code

With so much data available, it can be difficult to determine what information is actually useful to track to measure the success of your (...)

  • Category: Web TECH
  • play episode https://traffic.libsyn.com/fir/fir-fellows-047.mp3

ALP 37: Should your agency use COLAs for employee salaries?

One of the biggest challenges that many agencies face is how to fairly compensate employees. Talent is the heart and soul of the business, so you (...)

  • Category: Web TECH
  • play episode https://traffic.libsyn.com/agencyleadership/alp-0037.mp3

Sharing Your Owned and Earned Content

All of the elements of the PESO model work well on their own, but what happens when you integrate paid, earned, shared and owned content? (...)

  • Category: Web TECH
  • play episode http://traffic.megaphone.fm/OSC2960573670.mp3

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